The series of vampire fantasy novels have teen and young adult audiences buzzing. Although, the target demographic for the book was teenage girls, I've found many of my friends in their late 20's and early 30's to be equally as obsessed with the handsome vampire and his plain-jane lady love. I'm talking locked in their bedrooms, reading in the car, constant dinner conversation, 'I wish I could find a guy that is just like Edward,' nuts over this series.

I'm baffled that a book intended to entertain a 15 year old girl could hold the attention of somebody (presumably) more mature. Of course, my "adult" friends claim "Oh, it's just an easy read", but then they send mass emails to organize a viewing of the upcoming film version and have endless discussions about who is the better choice for the heroine - the line being clearly drawn between Team Edward and Team Jacob.

I'm impressed with the generational span this series has. I can't think of many products that appeal to both a teenager and a 30-something, except maybe a new car.

I personally have not read any of the books, but with each friend I lose to the Twilight addiction I become more and more curious at what exactly is so enticing about these stories.

Maybe I'll have to cave and just sink my teeth into them...(pun totally intended).

Lindsay, Campaign Manager
Lunch Today: Lean Cuisine, apple w/ peanut butter, and green tea

UPDATE: I bite into the first novel and now I should probably just bite my tongue...sigh...I'll be locked in my room catching up on the series if you need me.